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    KERING - FESTIVAL DE CANNES

    KERING - FESTIVAL DE CANNES

    INTERNAL COMMUNICATIONS

    NEWSLETTER

    Kering wants to enhance its partnership with the Cannes Film Festival through social networks, including Instagram.

    For the second edition, Bug developed a weekly newsletter based on the theme of Women in Motion that captured attention and put forward numerous calls to action to generate more traffic on social networks (Youtube, Instagram or Facebook).

    Results: the growth in number of subscribers on Kering’s social networks during this fortnight of the Cannes festival.




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    This is not a bug, this site has been designed to be extremely Eco-Responsible

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